Reuters Institute will report social media news preference in Africa exceeds 60% by 2026
user-generated· macro
Reuters Institute will report social media news preference in Africa…
Market overview
The 2025 Digital News Report showed high social media news consumption in South Africa, Kenya, and Nigeria. Given the accelerating trend and viral nature of influencer-driven news, traditional media consumption will decline sharply in these markets.
macro prediction market
- Implied probability (Yes)
- 80%
Source: user-generated
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