Global DEET market share declines by 15% due to catnip lotion adoption
Resolves: NielsenIQ/IRI retail sales data shows DEET-based repellent market share (by revenue) decreasing by at least 15 percentage points compared to the pre-study baseline (June 2026).
user-generated· product
Global DEET market share declines by 15% due to catnip lotion adoption
Market overview
Within 12 months of the Uganda study publication, major DEET-based repellent brands (e.g., OFF!, Cutter) will report a 15% drop in global market share as consumers switch to catnip-based alternatives. Sales data from NielsenIQ and IRI will confirm the decline.
product prediction market
- Implied probability (Yes)
- 68%
- Closes
- 2027-07-31
About this prediction
Resolution criteria
NielsenIQ/IRI retail sales data shows DEET-based repellent market share (by revenue) decreasing by at least 15 percentage points compared to the pre-study baseline (June 2026).
Source: user-generated
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